Your scene is going to be lit by a primary “key” light. If you're fortunate to have a dedicated photo studio (a spare room counts), a three-point lighting setup is likely your best setup. We love natural sunlight for photography, but sometimes want greater control when shooting products. If you're need to lighting products with artificial lighting, a single continuous soft box light and a reflector are great places to start. A reflector can be as simple as a sheet of white poster board.īasics of Studio Lighting for Product Photography Shadows can be crafted to suit your style. Be creative with the angle of your reflector.Use a reflector on the opposite side to even out the light for a more fully lit product. Sunlight hitting your subject on one side is going to create shadows on the opposite side. The sheet will act as a diffuser, softening the light. If you’re in direct sunlight, a solution is to use a thin white sheet over the window.These conditions create more diffuse lighting. Take advantage of overcast or cloudy days.For soft shadows, choose a time of day when the sun is overhead rather than shining directly through the window. It will cast hard shadows and the lit side of your subject will be overexposed. Avoid direct sunlight, unless you WANT dramatic shadows.Here are some tips for using natural lighting: If you own a white-based Surface like White Marble or Subway Tile and aren't using it in your scene, it makes a great reflector too! And it doesn't have to be pure white to work. You can use white foam core, a trifold poster board, or even a white-based Surface like I'm using in this photo. A reflector is anything white you place opposite your light source to reflect light onto the far side of your scene. To further reduce shadows and brighten your photo, use a "reflector". You can also hang translucent white curtains or use the shear "scrim" that comes in a 5-in-1 reflector set (pictured here). There are many ways to diffuse sunlight, but a simple white sheet over the light source may be all that you need. To soften and reduce shadows, you can "diffuse" the light. Compare the photos and choose the time when your whites look the whitest (in other words, when the white areas aren't skewing blue or yellow) and you like the look of the shadows. To find the time of day when your light is best, set up a simple scene and take a photo every hour during the times you're available to shoot. If you’re just starting out in eCommerce, wanting to showcase your small business for the first time, or learning about still-life photography, you can find the right lighting for product photography at home. Natural Lighting for Product Photography at Home We’ll look at things like affordability, power, and versatility.įrom a small sunlit corner to a purpose-built studio setup, read on to find out what will work best for you. This guide takes you through what kind of gear you’ll need and how to use it. There are an array of studio lights and modifiers out there. Whether you’re shooting on a DSLR or your phone, a lighting setup is a key ingredient for the best images. Like most of our customers, you want attention-grabbing product photos that stand out from the rest.
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